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​​How did I get here?

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In 2019 my life fit the stereotype for an average 20-something-yr old, living in London.

Corporate job, mediocre salary, happy relationship and a busy social life. 

But I was going through the motions...

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Same route to work, chasing the next promotion, being ruled by "shoulds" & placing fulfilment on a point somewhere in the future. ​I was successful on paper, but unfulfilled. I consistently hit my targets at work, but satisfaction was missing. ​

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It was a Tuesday morning, early 2020, and my team were in full on panic stations. We'd been told a client campaign was going to be launching one day late due to a supplier f*ck up and it was as if we'd been told the company was shutting down. It was that moment I knew my priorities needed shifting. That I thought "What am I doing this for!?"

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I was no longer willing to live my life on auto-pilot. To chase after society's definition of success. Or sacrifice my own fulfilment to fit in. I could no longer ignore the fact I was operating severely under my potential. 

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Realising that SO many high-achieving women shared my experience, my purpose became clear. I retained as a Transformational Life Coach [ACCP Accredited] and took a bold leap towards creating a totally new path. I faced a lot of fear - fear of judgement from friends, fear of failure, fear of no longer being "successful"...but because I was so committed to creating change, I embraced the fear & lent into it.​​​

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Since March 2020, I've worked with +200 women - founders, managers & C-suites - as well as +40 global tech firms, nation-wide banks, fashion houses and world-leading health organisations with an over-arching focus of unlocking latent potential, to start creating meaningful change, greater impact, higher standards & new norms.